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Statement of Work (SOW)

A formal contract document that defines the full terms of an engagement including scope, deliverables, timeline, pricing, and acceptance criteria.

Why It Matters

A signed SOW protects both parties by creating a legally binding agreement on what will be delivered, when, and for how much.

How It Works

The SOW is drafted during the sales or negotiation process and includes project overview, detailed scope, deliverables list, milestones, payment schedule, assumptions, and termination terms. Both parties sign before work begins.

Real-World Example

A 12-page SOW for a marketing automation implementation details 4 milestones, 3 payment installments, and a 90-day timeline with specific acceptance criteria for each deliverable.

Common Mistakes

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Starting work before the SOW is signed by both parties

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Not including assumptions and exclusions that prevent disputes

Statement of Work (SOW) FAQs

Is a statement of work legally binding?

Yes, a signed SOW is a legally binding contract that can be enforced in court if either party fails to meet their obligations.

What should always be included in a SOW?

Scope, deliverables, timeline, pricing, payment terms, acceptance criteria, change order process, and termination clause.

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